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Hey, Evolve!
We're back at it after our Q4 NA meeting and in planning mode for next year. We have some definite areas we want to improve and one of those is to find a way to better connect members with Solution Partners. We know that the tradition lunch and learn model – especially virtually – can leave something to be desired in terms of connecting the right people with the right contacts between your business and the partners you choose to work with.
In an effort to do that, we’re going to try some creative things going forward by connecting the right people in your organization with the right people at Solution Partner companies. We hope to accomplish this in a couple of ways:
Out of Meeting Connections
We’ll have key people within the layers of a Solution Partner's company connect with key people from your organization who operate in those same layers. For example, we might have the CEO, Head of Sales and Head of Service at a 60-minute meeting where they can share some of what they have learned and their vision for 15-30 minutes. Then we’ll break out into rooms where the sales-people can talk sales, the service-people can talk service and you can get your people connected to the leaders of these organizations in ways that typically aren’t very possible or practical. We’re going to take advantage of what virtual allows us to do.
Focus Groups
Another area that you’ll start to see us working is focus groups. Solution Partners want to know more about what partners think and we have a great community of partners. We’re going to help them gather the right partners in the room to provide feedback and help share direction or product or whatever it is the Solution Partners is trying to determine.
C-Level Thought Leadership
The 3rd type of engagement we’re doing are c-level interviews where we’ll be talking with leaders of Solution Partners and pick their brain on what they see and the direction they are taking their companies.
We’re looking for win/win scenarios and thinking outside-the-box to make it happen. We understand no-one is looking for more meetings, but these are, at worst, go-giver opportunities for you to help the community improve and, at best, a way for you to better connect and engage with the best solution partners out there.
You’ll be seeing opportunities coming from us to participate and we hope you and your key leaders choose to get engaged. I think Solution Partner engagements could be one of those silver-linings in these times.
Thanks for being a part of Evolve.
Stay healthy and lead strong!
-Brad
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